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The brand Nirapara desire to bring tasty and healthy rice, a premium rice manufacturer. They have diversified their business offering quality food for millions of consumers. Veena's present Nirapara rice, whole spices to masala powders, vegetarian and non-vegetarian pickles, and many more products. Veena's purpose is to enhance the quality of products and contribute to a healthy life. Ensuring the long-term success of our company by collaborating with trusted brands and bringing our own brand products. Veena is one of the leading online grocery stores in the UK. A company that brings an extensive range of foods at one place. We are True to our commitment to providing quality and Indian authenticity in your foods.